The Pansy Boys

The Pansy Boys are a dreamy alt-pop duo from Toronto, known for reclaiming the term “pansy” to explore queer identity, love, and melancholy through lush, orchestral soundscapes. I created visual branding for their album Seasons of Doubt and single Heart Shaped Silver Charm, designing logo variations for use on the album cover, single cover, music video, campaign photos, and banners across platforms like Spotify and Bandcamp. The project focused on building a cohesive visual identity that reflects the duo’s nostalgic, orchestral, and contemporary sound. (Photos by Charles Vary)